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Salesforce Marketing-Cloud-Personalization (Marketing Cloud Personalization Accredited Professional) Exam is a certification that validates the expertise of professionals in the field of Salesforce Marketing Cloud Personalization. Marketing-Cloud-Personalization exam is designed to test the knowledge and skills of individuals who are responsible for creating and implementing personalized marketing campaigns using the Salesforce platform.
Salesforce Marketing Cloud Personalization Accredited Professional exam is designed for professionals who want to demonstrate their expertise in using the Salesforce Marketing Cloud to create personalized customer experiences. Marketing-Cloud-Personalization Exam is focused on testing the skills and knowledge of individuals who work with the Marketing Cloud platform and are responsible for creating and implementing personalized marketing campaigns.
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To prepare for the Marketing-Cloud-Personalization Exam, candidates should have experience using Salesforce Marketing Cloud and understand how to create personalized campaigns in Email Studio, Mobile Studio, Social Studio, Advertising Studio, and Web Studio. Candidates should also be familiar with customer journey mapping and segmentation, as well as analytics and reporting in Marketing Cloud. Salesforce offers training and certification study materials to help candidates prepare for the exam.Aspiring marketing professionals who wish to demonstrate their expertise in leveraging Marketing Cloud to create engaging customer experiences and drive revenue growth are encouraged to pursue the Marketing-Cloud-Personalization Exam.
NEW QUESTION # 89
What are IS machine learning powered algorithms called?
Answer: B
NEW QUESTION # 90
What are base item types that an administrator can use in a Catalog?
Answer: D
Explanation:
The base item types in aCatalogincludeProduct,Category, andArticle, which form the foundation for creating personalized recommendations and content delivery.
In Marketing Cloud Personalization, administrators can utilize the following base item types when constructing a catalog:
* Product:This represents the core item type for most catalogs, encompassing individual products or services offered by a business. Each product typically includes attributes like name, description, price, image, and other relevant details.
* Category:Categories provide a hierarchical structure for organizing products within a catalog. This allows for easier navigation, filtering, and browsing for both users and marketers. Categories can be nested to create multiple levels of organization.
* Article:Articles represent informational content related to products or services. This can include blog posts, news articles, product reviews, or any other content that provides valuable context or insights to users.
NEW QUESTION # 91
Which two success metrics can a company achieve with Marketing Cloud Personalization on their web channel?
Answer: B,C
Explanation:
* Increase in Conversion Rate: Marketing Cloud Personalization enables targeted and dynamic recommendations, driving higher conversion rates.
* Increase in Revenue: By improving engagement and personalization, it directly impacts overall revenue.
NEW QUESTION # 92
What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has with your channels?
Answer: C
Explanation:
In Interaction Studio,Campaignsare the components that:
* Contain theexperiencesandmessagesdesigned to personalize interactions.
* Campaigns define how content is delivered, where it appears, and to whom it is targeted based on personalization rules.
References:
* Salesforce Interaction Studio Documentation - Campaigns
NEW QUESTION # 93
When does site mapping happen during the implementation process?
Answer: D
NEW QUESTION # 94
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