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Salesforce Certified Marketing Cloud Administrator Exam Sample Questions (Q114-Q119):
NEW QUESTION # 114
Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.
What would be achieved with SAP?
- A. Image URLS are wrapped with the appropriate brand URL
- B. A different click domain can be used for each brand
- C. A Dedicated IP is automatically warmed up
- D. The out-of-the-box profile center will display NTO branding
Answer: A
Explanation:
Explanation
The Sender Authentication Package (SAP) allows the image URLs to be wrapped with the appropriate brand URL, which enhances the branding and deliverability of the emails. The SAP does not affect the profile center branding, the click domain, or the IP warming.
NEW QUESTION # 115
A user asks Marketing Cloud admin to review their permissions since they are unable to send an email. The admin reviews the user profile and notices the user has three roles assigned: Content Creator, Data Manager, and Marketing Cloud Viewer.
What should the admin do to resolve the issue so the user can send an email?
- A. Remove the Marketing Cloud Viewer Role
- B. Add the Role Marketing Cloud Channel Manager
- C. Edit permissions and Grant permissions to Send
- D. Edit permissions and deselect Deny for Email Sending
Answer: C
Explanation:
Explanation
To resolve the issue of the user not being able to send an email, the admin should edit permissions and grant permissions to send. Permissions are settings that control what users can access and do in Marketing Cloud. Granting permissions to send means that the admin can enable the user to create and send emails from Marketing Cloud3. The user needs this permission to perform their task of sending an email.
NEW QUESTION # 116
Northern Trail Outfitters (NTO) is concerned about unauthorized API access to their Marketing Cloud account.
Which feature would NTO enable to assist in reducing threats from malicious API attacks?
- A. Single Sign on Authentication
- B. Advanced Audit Trail
- C. Field Level Encryption
- D. IP Allowlist
Answer: D
Explanation:
To enhance security against unauthorized API access:
* Enable IP Allowlisting: Restrict API access to pre-approved IP addresses. This security feature ensures that only requests coming from known and trusted IP addresses are allowed to access Marketing Cloud, significantly reducing the potential for malicious attacks.
* Configuration: Configure the IP Allowlist settings in the Setup area of Marketing Cloud, specifying which IP addresses are permitted to make API calls.
NEW QUESTION # 117
Northern Trail Outfitters (NTO) is concerned about unauthorized API access to their Marketing Cloud account.
Which feature would NTO enable to assist in reducing threats from malicious API attacks?
- A. Single Sign on Authentication
- B. Advanced Audit Trail
- C. Field Level Encryption
- D. IP Whitelisting
Answer: D
Explanation:
Explanation
To assist in reducing threats from malicious API attacks, NTO should enable IP Whitelisting3. IP Whitelisting is a security feature that allows NTO to specify a list of trusted IP addresses that can access Marketing Cloud via API. Any API requests from IP addresses that are not on the whitelist will be rejected. This way, NTO can prevent unauthorized or malicious API access to their Marketing Cloud account. The other options are incorrect because:
Field Level Encryption. This is a security feature that encrypts specific fields in data extensions using encryption keys managed by NTO. However, this feature does not prevent malicious API attacks; it only protects data at rest in Marketing Cloud from unauthorized access.
Advanced Audit Trail. This is a security feature that tracks and logs user activity and changes within Marketing Cloud. However, this feature does not prevent malicious API attacks; it only provides visibility and accountability for user actions in Marketing Cloud.
Single Sign on Authentication. This is a security feature that allows users to log in to Marketing Cloud using their credentials from an external identity provider. However, this feature does not prevent malicious API attacks; it only simplifies and standardizes user authentication for Marketing Cloud.
NEW QUESTION # 118
A Contact Delete request has been processed for subscribers who have been sent to previously in a Northern Trail Outfitters account, the action did NOT target all contacts in their account and significant number of contacts which have been sent to remain, Which two data would still exist in the account? Choose 2 answers
- A. Contact data in sendable data extensions
- B. Contact-specific data at the job level
- C. General tracking data at the job level
- D. Contact data in non-sendable extensions
Answer: C,D
Explanation:
Explanation
When a Contact Delete request is processed, the contact data in sendable data extensions and the contact-specific data at the job level are deleted. However, the contact data in non-sendable data extensions and the general tracking data at the job level are retained
NEW QUESTION # 119
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