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The Salesforce Pardot Consultant program is designed for people with experience in implementing the Pardot application. The Salesforce Pardot consultant must have hands-on experience in Pardot administration and configuration and can successfully design and implement Pardot solutions that meet customers ‘business requirements, are manageable and scalable and contribute to customers' long-term success. These credentials cover the scope of the Pardot application, the features and functions available to an end user, as well as the configuration and administration options available during a Pardot implementation.
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Earning the Salesforce Certified Pardot Consultant certification can have several benefits for professionals in the marketing automation field. It can help them demonstrate their expertise to potential employers and clients, and increase their earning potential. Additionally, certified professionals have access to a network of other certified Pardot consultants, as well as exclusive events and resources.
Salesforce Certified Pardot Consultant Sample Questions (Q56-Q61):
NEW QUESTION # 56
LenoxSoft's Salesforce org uses various record types for their business units. LenoxSoft wants all new data collected in Pardot to quickly be created in Salesforce with a single, specific record type. Which set of actions would ensure this behavior?
- A. Regularly export data from Pardot and data load file into Salesforce
- B. Automatically assign all prospects in Pardot and review the Salesforce Connector user's permissions.
- C. Create an Engagement Program in Pardot and verify the Salesforce connector.
- D. Manually assign all prospects in Pardot and verify the Salesforce connector
Answer: B
NEW QUESTION # 57
How many Scoring Categories is it possible to create
Answer: A
NEW QUESTION # 58
LenoxSoft noticed they are getting a much higher unsubscribe rate and suspect it is due to bot activity.
What should a consultant recommend to help prevent automatic unsubscribes from email scanners?
- A. Apply a <blockquote> tag to the unsubscribe link so scanners ignore it.
- B. Move the unsubscribe link to the header of the email instead of the footer.
- C. Enable two-click unsubscribe in Pardot.
- D. Immediately send prospects the resubscribe email template.
Answer: B
NEW QUESTION # 59
LenoxSoft has two Pardot accounts: Account A and Account B.
Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A.
What action should they take to successfully complete the migration?
- A. Get a brand new Pardot org and migrate both Account A and Account B into it.
- B. Export existing custom field mappings to import desired fields into Account A.
- C. Include prospect activity history from Account B in their prospect import if they want to retain it.
- D. Manually rebuild any automations built in Account B in Account A.
Answer: D
Explanation:
Explanation
https://help.salesforce.com/articleView?id=000318300&type=1&mode=1
NEW QUESTION # 60
A marketing user wants to create a newsletter list where prospects will be automatically added based on a specific set of criteria. However, they also want to make sure sales users can manually add their prospects to the list even if they don't match the criteria.
Which automation tool should be used?
- A. Segmentation rule
- B. Automation rule
- C. Dynamic list
- D. Completion action
Answer: A
NEW QUESTION # 61
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